CHEER-UP DOUGH BOY BOTTLERS INC.
BEVERAGES, INCORPORATED

On April 16, 1942 the Cheer-Up - Dough Boy Bottlers, Inc. are incorporated with Ella J. Hewette, Lanthe E. Chappell, and James W. Chappell signing.(3) According to the 1943 it appears that Dudley M. Hewette is President, Thelma E. Hewette is Vice President, and Ella J. Hewette is Secretary Treasurer.(1) They are bottling Cheer-up (a lithiated Lemon drink), Dough Boy (a Cola), and Smile (a flavor line).(1) The March 28, 1945 Kingsport Times reports that Dudley M. Hewette has reorganized the Cheer-Up Doughboy Bottlers, incorporated under the name Beverages, Inc.(2) Indeed they had amended their charter to change the name on February 23, 1945 with D. M. Hewette as President, and R. R. Morley as secretary.(3) The other stock holders are E. P. Gillenwater, E. C. Gillenwater (both of which were the owners of the Julep Bottling Company), and Ella J. Hewette.(2) They seem to have added Uncle Dud's Beverages, a flavor line obviously named after Dudley Hewette, and Yankee Doodle Root Beer to their line up. According to a June 23, 1948 article in the Kingsport Times there was a new bottling company incorporated in Kingsport, which the city directories list as being located at the 206 West New Street location occupied by Beverages Inc., and this was the Nesbitts Bottling Company which was incorporated on June 11, 1948.(3)

This is the location of this bottling company at 206 West New Street. The building appears to be standing; however, it has been remodeled.

Green and Clear Cheer-UP / Dough Boy embossed soda water bottles, the Clear one is dated 1942 and the Green one is dated 1944.

A wartime ad from the Dough Boy Bottling Company

10oz Dough Boy bottle dated 1943

7oz Cheer-up bottle dated 1944

10oz Smile bottle dated 1945

10oz Dough Boy bottle dated 1945

I bet you are wondering who the clown is in this Doughboy ad from the 1946 Kingsport City Directory. I did too until I recently found a picture of Dudley M. Hewette taking part in the Kapers himself. As he was quite rotund, and it is his bottling company, I am going to assume that Faux-Pas is indeed Mr. Hewette himself.

7oz Cheer-up bottle dated 1947

7oz Dough Boy bottle dated 1947

10oz Uncle Dud's Beverages bottle dated 1948

10oz Yankee Doodle Root Beer bottle dated 1948

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